[00:55.300 --> 01:00.740] And now we have the award I'm personally disgusted that we've offered, the honorable mention. [01:00.740 --> 01:02.320] I have no idea who approved this. [01:02.320 --> 01:04.200] That's clearly not enough money. [01:04.200 --> 01:05.660] But here we are. [01:05.880 --> 01:08.760] Offering an honorable mention for generic skills. [01:08.760 --> 01:09.540] Whoop-de-doo. [01:09.540 --> 01:11.220] Let's see who won this one. [01:13.120 --> 01:14.660] We're just playing an ad. [01:14.660 --> 01:16.040] I mean, this doesn't even relate to the award. [01:16.040 --> 01:17.720] We're the future of food. [01:18.040 --> 01:22.700] Developing the next generation of food and food-like products. [01:22.940 --> 01:23.780] Tomatoes. [01:23.780 --> 01:25.800] The size of this baby. [01:26.120 --> 01:27.920] Lemon-flavored fish. [01:28.060 --> 01:32.520] Chickens that lay 16 eggs a day, which is a lot for a chicken. [01:32.560 --> 01:36.420] Organic vegetables, chock-full of antidepressants. [01:36.420 --> 01:41.740] At Viridian Dynamics, we can even make radishes so spicy that people can't eat them. [01:41.740 --> 01:42.700] But we're not. [01:42.700 --> 01:45.060] Because people can't eat them. [01:45.580 --> 01:47.240] Viridian Dynamics. [01:47.240 --> 01:48.420] Food. [01:48.420 --> 01:49.340] Yum. [01:50.480 --> 01:52.540] Well, sheer brilliance. [01:52.540 --> 01:56.420] Let's see who social-engineered my award ceremony. [01:57.120 --> 02:04.680] Kim Jooman-Hoo, DPKRK Director, Gaslight Directorate. [02:04.840 --> 02:06.440] Welcome on stage. [02:06.620 --> 02:07.460] Congratulations. [02:07.460 --> 02:09.380] You've bamboozled all of us. [02:18.350 --> 02:21.070] In addition, he has a slide deck that we're not prepared for. [02:21.070 --> 02:22.270] This is epic. [02:22.270 --> 02:23.290] Let's see what we can do. [02:23.290 --> 02:23.810] Ready? [02:23.810 --> 02:24.770] You got HDMI? [02:24.850 --> 02:26.050] Okay. [02:29.340 --> 02:31.720] My disappointment knows no bounds. [02:31.720 --> 02:32.880] Here we are. [02:55.920 --> 02:57.480] Hello, everybody. [02:57.480 --> 03:06.120] I would like to thank the organizer of today's event, Supreme Leader Gatzman, for recognizing Korea as one of the giants. [03:06.120 --> 03:07.940] It is a great honor. [03:08.960 --> 03:21.280] I would also like to thank our sponsor, BitBay, for having very insecure security protocols that allowed us to get over one billion Bitcoin. [03:23.120 --> 03:33.620] Today, we shall be discussing how you can develop a cult of personality and enforce your ideals on your workers to reach the next level of executive leadership. [03:37.210 --> 03:47.070] My name is Kim Jooman-Hoo, Director of Gas Administration for Strategic Lighting, Industrial Generation, and Heat Transfer. [03:47.170 --> 03:52.270] I started my career in the Korean Army and read with the rank of major. [03:52.270 --> 03:58.110] I specialized in strategic transfer of equipment to alternate locations known as stealing. [04:01.070 --> 04:08.010] The Army taught me many skills that were critical to my great success in the glorious People's Republic of Korea. [04:08.270 --> 04:11.290] Number one, derogate reliability. [04:11.290 --> 04:12.810] It is never your fault. [04:13.450 --> 04:15.970] Number two, deny everything. [04:16.150 --> 04:17.970] You don't know, you don't care. [04:17.970 --> 04:20.350] You're not even sure if the problem is real. [04:21.350 --> 04:26.970] Number three, if all else fails, dump the problem onto someone else. [04:27.470 --> 04:32.430] Remember, it does not matter who caused the problem, only who it lands on. [04:33.310 --> 04:38.550] After the Army, I joined the DPRK and quickly became the Director of Gaslight. [04:38.590 --> 04:43.630] At Gaslight, I reduced the daily blackouts from 80% to 50%. [04:43.630 --> 04:49.050] I increased the number of heated homes in Korea by one million homes. [04:49.170 --> 04:54.150] I currently manage a patriotic re-education camp for 20,000 students. [04:54.610 --> 04:58.610] This past year, I have an approval rating of 99%. [04:58.610 --> 05:05.990] The first step to the Korea method is to build your cult of personality. [05:05.990 --> 05:10.130] You need a facade to rally the people behind, to give them purpose. [05:10.410 --> 05:14.710] We first start with our foundation, the Sun Emperor Kim Il-sung. [05:20.750 --> 05:25.450] Like the American Civil War, we had to liberate our brothers in the South. [05:25.450 --> 05:31.610] Kim Il-sung created an image of revolution, superiority, greatness. [05:32.650 --> 05:37.470] As you can see, our people were very zealous in their blind faith to our Sun Emperor. [05:37.710 --> 05:44.310] Although times have changed, you too can create a similar cult to exceed the boundaries of your workers. [05:44.630 --> 05:47.430] In English, you call this a God complex. [05:52.090 --> 05:56.590] Kim Jong-il portrayed a parent-child relationship with the people. [05:56.750 --> 06:00.870] His message was to stabilize and strengthen the foundations his father built. [06:01.030 --> 06:04.230] Currently, Kim Jong-un is our glorious leader. [06:04.490 --> 06:09.690] Like Kim Jong-un, you too are at a crossroads of how to build your message, your brand. [06:10.130 --> 06:15.330] Like Kim Jong-un, the ministry of propaganda has your solution. [06:16.430 --> 06:20.910] Now, to maintain momentum with the youth, we must adapt. [06:21.470 --> 06:25.290] We must change our message to reach the minds of everyone. [06:35.920 --> 06:38.800] In Korea, we use propaganda. [06:38.800 --> 06:42.760] In America, a better word would be strategic communication. [06:43.100 --> 06:48.460] There are three fundamental principles, the three Ps of propaganda. [06:48.480 --> 06:53.660] You must persuade the people that your struggles are their struggles. [06:53.760 --> 06:58.240] You must convince them that the ends justify the means always. [06:58.980 --> 07:06.420] As an esteemed executive, you understand the big picture, whereas the peasants are only focused on themselves. [07:06.880 --> 07:10.040] Some dissenters call this trauma bonding. [07:10.220 --> 07:13.000] The correct term is shared hardships. [07:16.570 --> 07:25.790] Next, you must project your values, your ideals, your goal to the people, so much so that you are the voice in the people. [07:25.870 --> 07:33.290] As a prominent figure, you understand that noise and free thinking can cause dissent, so you must be their voice. [07:33.290 --> 07:35.870] Crickets claim this as tyranny. [07:35.870 --> 07:38.070] They are misinformed and delusional. [07:38.270 --> 07:40.530] We call this managed democracy. [07:42.490 --> 07:50.190] Lastly, you must provoke the people into acting on your ideals, empowering them to take the initiative. [07:50.390 --> 07:54.590] You all have come here because you understand there is no easy path. [07:54.590 --> 07:57.470] The road to success is paid by the opposition. [07:58.450 --> 08:04.250] The defectors claim that they are being oppressed, overworked, overloaded. [08:04.310 --> 08:05.910] This is false. [08:06.590 --> 08:10.350] They merely lack the dedication to see things through. [08:11.050 --> 08:15.850] As great a country as Korea is, not everyone understands our beliefs. [08:15.850 --> 08:18.770] As they say, they hate us because they ain't us. [08:19.970 --> 08:29.770] We have created a revolutionary method to systematically reform a person into believing our ideals that you too can utilize. [08:30.070 --> 08:37.690] To reinvigorate underperforming team members, these are our patriotic re-education camps. [08:43.060 --> 08:47.500] There are three keys to running an effective camp. [08:47.500 --> 08:52.860] The first stage of re-education is to condition the body. [08:52.860 --> 08:58.580] Enduring physical trials leads to a stronger body, stronger mind, and a strong soul. [08:58.780 --> 09:06.420] This is the foundation and longest path phase of the training regime, because you must break someone to rebuild them better. [09:07.840 --> 09:13.040] Once a person is conditioned, they are ready to accept the teachings of our great glorious leader. [09:13.320 --> 09:18.240] We teach them how to think of the collective and disavow selfishness. [09:18.440 --> 09:20.060] This is the hardest stage. [09:20.060 --> 09:25.940] They must commit to self-surrender and adapt to our cause, because our ideals surpass their own. [09:26.420 --> 09:32.420] They must believe fully in the direction of the company, the ideals of the company, the needs of the company. [09:33.380 --> 09:36.640] Clear thoughts, clear purpose, collective power. [09:37.040 --> 09:41.820] The last stage is to give back to the community through labor. [09:41.920 --> 09:47.120] Here they are taught to apply the teachings into productive tasks. [09:47.120 --> 09:54.160] They must embody the idea that small acts build a shared strength that lead to one future. [09:54.500 --> 09:58.640] In the capitalist world, this process is similar to Lean Six Sigma. [10:00.780 --> 10:07.300] I can tell many of you already know the fundamentals of three Cs as black belt monsters. [10:08.020 --> 10:12.340] With this method, you can train employees in 10X productivity. [10:12.800 --> 10:14.700] Are there any questions? [10:16.060 --> 10:18.540] I see one over there. [11:05.320 --> 11:07.200] Don't worry, everybody. [11:07.260 --> 11:10.120] That person over there actually won the raffle. [11:10.420 --> 11:17.780] Everyone... everyone attending this event will be rewarded with $10,000. [11:17.780 --> 11:27.900] That was submitted into our raffle for an all-expense-paid trip and stay at one of our education camps so that you can understand our methods and bring it to your company. [11:33.220 --> 11:38.380] Remember, everybody, the road to success is paved by your enemies. [11:38.900 --> 11:42.340] Never believe what the option says, for they are wrong. [11:42.340 --> 11:43.940] Only you are right. [11:44.920 --> 11:46.420] Thank you so much. [12:00.630 --> 12:02.030] Let's give it up. [12:06.020 --> 12:08.500] Now for a moment of AV silence. [12:08.600 --> 12:15.440] Well, I just point out, like, hmm... hold on here, we're almost there. [12:15.440 --> 12:16.560] There we go. [12:22.050 --> 12:23.750] Let's see if we come back. [12:27.060 --> 12:29.560] Do I need to re-present or did it work back there, guys? [12:29.560 --> 12:30.300] We good? [12:35.000 --> 12:36.280] We're back. [12:36.900 --> 12:39.680] Let's just take a moment to appreciate what just happened there. [12:41.120 --> 12:57.480] We were socially engineered and hacked by North Korea to accept a $500 donation for the longest presentation that we saw, and we had several of our distinguished guests hauled off to a re-education camp. [12:57.540 --> 13:02.800] Ooh, look at me, I'm so fancy, I can hack all of you at CypherCon. [13:03.440 --> 13:04.300] Nicely played. [13:04.300 --> 13:05.200] That's the game. [13:05.200 --> 13:06.240] Well done. [13:06.460 --> 13:07.800] I don't know what else there is to do. [13:15.540 --> 13:17.200] CypherCon.